Gentoo Media has confirmed the appointment of Måns Svalborn as its new Chief Financial Officer, with the executive expected to join the company in early October 2026.
Svalborn arrives at Gentoo Media following more than six and a half years serving as Group CFO at Raketech Group Holding Plc, a Nasdaq First North-listed iGaming affiliate business.
He replaces Mads Haugegaard Albrechtsen, who submitted his resignation at the end of May, leaving the CFO position vacant ahead of the search process.
Svalborn brings over 20 years of financial leadership experience spanning capital markets, corporate governance, cross-border acquisitions and investor relations.
During his tenure at Raketech, he held responsibility for Finance, Legal and Compliance, Investor Relations and Operations, playing a central role in the company’s corporate strategy.
Prior to entering the iGaming sector, Svalborn built his career across banking and audit, including senior finance roles at Nordea Bank and work as an auditor at Ernst and Young.
His broader career history also includes serving as VP of Finance at Credorax and Head of Group Regulatory Financial Reporting at Nordea, demonstrating wide-ranging financial expertise.
CEO Jonas Warrer welcomed the hire, stating: “Måns is a highly experienced CFO with a strong track record in the affiliate industry. His combination of listed-company experience, deep financial expertise and proven leadership within listed iGaming affiliate businesses makes him an excellent addition to Gentoo Media.”
Warrer added: “I am confident he will play an important role as we continue executing on our long-term growth strategy. I would also like to extend my thanks to ESR Talent for their support throughout the recruitment process.”
Svalborn responded positively to his appointment, saying: “I’m delighted to be joining Gentoo Media at such an exciting stage of the company’s journey. Gentoo Media has built a portfolio of highly recognised brands and established a strong position in the global affiliate market.”
He continued: “I look forward to working with the team to build on that success and create long-term value for our shareholders.”
The new CFO steps into his role at a significant moment for the business, which confirmed job losses alongside its Q1 2026 results earlier this year.
Gentoo Media did return to profitability in Q1 2026, posting a net result of €219,000 in the black, though revenues have declined amid significant algorithm changes affecting the affiliate market.
The company’s share price on the Nasdaq Stockholm Exchange has fallen by 8.20 SEK over the past 12 months to 5.66 SEK, representing a drop of nearly 60 percent.

