DraftKings shares climbed 7.59% to $26.66 on June 9, 2026, following a strong update on the company’s growing prediction markets platform.
The US sports betting operator revealed that annualised total volume traded on its predictions platform reached $3.1bn in May, a 34% increase month-on-month.
Consumer volume on the predictions platform specifically hit $1.3bn on an annualised basis in May, representing a 24% month-on-month rise.
The company attributed part of that growth to recent app improvements made ahead of the NBA Finals, which helped streamline access to its unified sports platform.
These figures reinforce DraftKings’ broader ambition to construct a single “super app” spanning sportsbook, lottery, gaming, and prediction markets products.
That strategy was outlined at the company’s March investor day, where DraftKings pointed to a gross revenue opportunity of between $55bn and $80bn by 2030.
The momentum marks a shift for DraftKings, which had previously found itself trailing specialist prediction markets operators such as Kalshi and Polymarket in that space.
Chief executive officer and co-founder Jason Robins made clear the company intends to change that dynamic, stating: “We’re not waiting for the game to come to us with DraftKings Predictions, we’re playing offense.”
Robins also said: “We are continuing to broaden the ways customers can engage with DraftKings sports experiences across the country.”
In the company’s first-quarter letter to shareholders, Robins noted: “Predictions is now live in our flagship app, and as a result, our Predictions customer acquisition cost declined more than 80% in April.”
DraftKings has also identified the World Cup as a significant near-term opportunity, with its proprietary exchange and a new “combos” product both set to launch ahead of the tournament.
Robins stated: “Our roadmap is clear, our execution is real, and we intend to establish a leadership position in Sports Predictions by year-end.”
The prediction markets growth sits alongside a robust core business performance, with overall revenue reaching $1.65bn in Q1, up 16.8% year-on-year.
Adjusted EBITDA jumped 63.7% to $167.9m, and the operator posted a net profit of $21.1m, a significant turnaround from the $33.9m loss recorded in Q1 2025.
