Salsa Technology is set to participate in ICE Barcelona, one of the most prominent events in the iGaming sector, held from January 20th to 22nd at Fira Barcelona Gran Via, Spain. The company will use this platform to reinforce its position as the strategic partner for businesses aiming to enter Brazil, the world’s third-largest iGaming market.
Salsa Technology has consistently invested in innovation and excellence to meet the evolving needs of its partners and the dynamic Brazilian market. The company has achieved compliance with the federal regulation of the Betting Management System (Sigap) and secured all GLI certifications for its PAM platform. Additionally, it obtained certifications for integrations with the Salsa Gator game aggregator, as well as sports betting and payment solutions. This ensures a comprehensive ecosystem fully aligned with Brazilian regulatory requirements, including those of Sigap, the Central Bank, and the Federal Revenue Service.
“The GLI certifications are a strategic milestone that reflects our commitment to providing top-quality solutions for our partners, especially in Brazil and Latin America. We have secured several certifications already and are close to finalising more for our providers on Salsa Gator to ensure a diverse content offering for our clients and high-quality entertainment for Brazilian players,” highlighted Eliane Nunes, CGO of Salsa Technology.
With over 12 years of experience and extensive product development during proof-of-concept collaborations with the federal government and state lotteries, Salsa Technology’s technical team has optimised its setup processes. The result is the immediate delivery of its PAM platform, enabling seamless migration of data and scalability to support operator growth.
“This evolution in the delivery of our PAM platform is an important milestone for Salsa Technology. We can now offer our clients robust solutions ready to operate, accompanied by both commercial and technical support, with a localised approach beyond just the Portuguese language, something only a team based in Brazil can provide,” said Thiago Valadão, Country Manager Brazil at Salsa Technology.
Joining Nunes and Valadão at ICE Barcelona will be key members of the Salsa Technology leadership team, including Peter Nolte (CEO), André Neves (COO), Gina Macheri (Strategic Alliance Manager), and Otávio Miranda. During the event, the team will engage with operators, suppliers, and stakeholders eager to explore opportunities in Brazil, further solidifying Salsa Technology’s role as an essential partner for businesses aiming to establish or expand their presence in the regulated Brazilian market.
Salsa Technology’s participation at ICE Barcelona underscores its commitment to Brazil and its mission to connect partners with the vast opportunities in a market experiencing exponential growth.
