At SBC Summit Lisbon 2024, the GR8 Tech booth was a hub of activity, attracting hundreds of industry professionals eager to explore the company’s cutting-edge iGaming solutions. From live demonstrations to detailed discussions of specific case studies, visitors experienced firsthand how GR8 Tech’s technology empowers operators to elevate their businesses. The sales team conducted over 80 meetings, resulting in 20 promising leads, a testament to the effectiveness of GR8 Tech’s offerings and the strong interest they generated.
“We spent the past year refining our solutions, and we arrived at SBC Lisbon with a clear vision of the value we deliver to potential clients,” said GR8 Tech CEO Evgen Belousov.
“This focus led to a noticeable increase in meetings and leads, putting us on track to secure numerous new contracts.”
The company also earned recognition at the SBC Awards, winning Silver for Best Platform Provider of the Year, highlighting GR8 Tech’s commitment to advancing the iGaming industry with top-tier software solutions and services.
Yevhen Krazhan, Chief Business Development Officer, added:
“The strong engagement at SBC 2024 shows that our message is resonating. As we establish ourselves as a top provider of high-performance Sportsbook and iGaming platforms, we’re attracting the right audience eager to learn more.”
Highlighting Geo-Specific Innovation and Player-Focused Strategies
At the summit, GR8 Tech emphasized the importance of tailoring solutions to specific markets and client needs. During a fireside chat on the SBC Superstage, GR8 Tech CEO Evgen Belousov and Paris Anatolitis, CEO of Moja Group, presented a case study titled “Getting Geo-Specific in Africa: Tailoring Tech for Success.” They discussed how GR8 Tech’s geo-specific solutions help operators in challenging markets like Africa acquire and retain players. A standout example was a custom-designed lightweight frontend that reduced Mojabet’s load times from over 10 seconds to just 1.5 seconds, enhancing user experience and engagement.
Vlad Andrusenko, GR8 Tech’s Head of Product (Sport), also participated in a panel discussion on “The Sportsbook Experience for Recreational Customers,” where he shared insights from user research on the GR8 Tech platform. He discussed how sportsbooks are adapting products, risk management, and pricing to meet the needs of value-conscious customers, offering a more personalized and user-friendly experience to casual bettors.
Expanding Global Reach with Strategic Engagements
Building on the success of SBC Summit Lisbon 2024, GR8 Tech is poised to deepen the connections made during the event. Looking forward, the company is excited to showcase its flagship GR8 Sportsbook platform at upcoming global events, including SiGMA Europe from November 11–14. Stay updated on GR8 Tech’s journey and innovations at https://gr8.tech/.
