Fifteen years ago, on 21 July, SOFTSWISS, a leading iGaming software provider, began its journey in the industry. As the company celebrates its anniversary, it’s an ideal time to reflect on the breakthroughs by SOFTSWISS that have revolutionized iGaming.
Pioneering Crypto in Gambling
In 2013, SOFTSWISS visionaries were the first to harness the potential of digital currencies, pioneering their integration into the iGaming sector. Recent research indicates that crypto payments represent a long-term trend significantly influencing the dynamics of online gambling. Notably, in Q1 2024, the Crypto Bet Sum showed over 20% growth year-on-year.
Building the Richest Game Portfolio
For nearly nine years, SOFTSWISS has amassed the largest game portfolio in the industry. The SOFTSWISS Game Aggregator now offers over 23,500 games from more than 270 distinct providers. With unique player engagement tools, the Game Aggregator supports over a thousand iGaming brands.
Enhancing Service Quality
SOFTSWISS has developed a comprehensive product ecosystem that enables operators to establish iGaming businesses of any scale from scratch. The combination of technological innovations and exceptional service has earned SOFTSWISS notable client recognition. According to research by the leading marketing agency Kantar, SOFTSWISS has achieved a 93% customer satisfaction rate for its Game Aggregator and a 91% satisfaction score for Affilka by SOFTSWISS.
Leading Industry Expertise
SOFTSWISS’ profound expertise has made it an industry leader in conducting extensive research across various iGaming verticals. In the past three years, more than 20 industry reports have been published, each attracting increasing interest. The 2024 iGaming Trends Report became the most sought-after, with over 3,000 downloads.
In 2024, SOFTSWISS appointed Rubens Barrichello as Non-Executive Director in Latin America. His valuable insights from another highly competitive field, along with business tips and advice regarding Brazilian business culture, are now available to all iGaming stakeholders.
Revolutionizing iGaming Marketing
SOFTSWISS launched the impactful ‘Bringing the Heat’ and ‘Grab Success’ marketing campaigns in 2022 and 2023. Held in Malta, these campaigns made a lasting impact on the discerning iGaming audience and earned SOFTSWISS the ‘B2B Marketing Campaign’ accolade at the esteemed EGR M&I Awards for two consecutive years.
Advancing Player Welfare
SOFTSWISS’ innovative advancements led to the creation of an automated Risk Scoring Tool. This tool detects suspicious player activity, setting a new standard for player welfare. This innovation was recognized at the SiGMA Africa Awards in the Responsible Gaming Category.
Promoting Social Responsibility
In the past three years, SOFTSWISS has invested millions of euros in charitable initiatives. In 2024, in response to the most devastating flood in Brazilian history, SOFTSWISS launched a multi-phase charity project. The company provided immediate aid to those affected and organized long-term support for the region’s recovery. Additionally, SOFTSWISS initiated a unique campaign inviting industry players to join the effort, receiving widespread support from the iGaming media.
“Such meaningful evolutionary changes are a credit to the SOFTSWISS talented experts. Personally, I am immensely proud of having built an exceptional team. Despite having no prior experience in the iGaming industry, their knowledge, innovative approaches, and creative thinking have made them highly sought after by our competitors. We have the most cohesive and ethically sound team in the industry,” summarises Ivan Montik, Founder of SOFTSWISS.
4o
