SOFTSWISS, a global leader in iGaming technology with over 15 years of experience, introduces the Retail Betting Solution, facilitated by the acquisition of a majority stake in Turfsport, a prominent South African software provider. The solution supports various betting activities, including sports betting, horse racing, lotteries, and casino games, enabling operators to establish offline gambling businesses quickly and legally.
Market Insights
The launch of the SOFTSWISS Retail Betting Solution aligns with the recovery of the global sports betting and lotteries market. The land-based gambling industry, significantly impacted by the pandemic, is beginning to recover.
Over the past five years, the industry’s revenue declined, reaching an estimated EUR 219 billion in 2024. However, with demand rising, the industry shows signs of recovery, experiencing a 0.4% growth this year. Profit margins have also improved, increasing to 14.1%, indicating a strong rebound.
Max Trafimovich, CCO at SOFTSWISS, comments:
“The Retail Betting Solution reflects our strong dedication to innovation and industry leadership. After acquiring the majority stake in Turfsport, we conducted a thorough audit of the solution to ensure it will not only continue to thrive in South Africa but also make a significant impact beyond the country. This is not just another sports betting solution — it is a comprehensive platform that enhances the entire gambling experience, from lotteries to the most popular casino games, keeping pace with market trends and player expectations.”
Advanced Functionalities
Leveraging its partnership with Turfsport, SOFTSWISS has integrated advanced functionalities into the Retail Betting Solution to meet the evolving needs of operators.
Continuing its commitment to creating a comprehensive iGaming ecosystem, the software provider seamlessly integrates retail and online platforms, allowing players to manage their accounts effortlessly across different channels. Another advanced functionality includes real-time risk monitoring and custom reports, providing operators with critical insights for informed decision-making.
The platform also supports diverse configurations to accommodate various shop setups, offering comprehensive cash management with daily profit tracking and pre-match and live event feeds from multiple providers.
Diverse Betting Options for Enhanced Player Engagement
The SOFTSWISS Retail Betting Solution is designed to appeal to a wide range of player preferences, offering numerous betting options. Players can enjoy an extensive selection of casino games at dedicated kiosks within betting shops. These kiosks feature RNG-based and live games from top providers such as Betgames, Evolution, Ezugi, Habanero, Nolimit City, Pragmatic Play, Spribe, and Spinmatic.
The platform also supports various sports and social event betting, including horse racing, with comprehensive event and odds data provided by industry-leading sources.
Additionally, the recently launched SOFTSWISS Lotto Software allows betting on outcomes from over 300 international lotteries, offering operators the flexibility to create custom lottery events for unique betting experiences.
SOFTSWISS has announced its participation in the SBC Summit Lisbon, scheduled from 24 to 26 September. At stand B-160, company representatives will showcase the newly launched SOFTSWISS Lotto Software and the SOFTSWISS Retail Betting Solution to all attendees.
