Xprizo, a cutting-edge iGaming fintech platform, has teamed up with pioneering sports betting operator 4BetNow to accelerate its expansion in the regulated Kenyan market.
Recently, 4BetNow launched its retail and online operations in Kenya, with ambitious plans for further expansion in the country. This partnership combines intuitive technology and unparalleled expertise, setting a new standard in the gaming and payment solutions industry.
By integrating Xprizo’s fintech service, 4BetNow customers can effortlessly deposit and withdraw local currencies. Thanks to Xprizo’s existing integration with M-PESA, users can easily access the popular mobile money service within a single interface.
Xprizo CVO Richard Mifsud stated:
“We’re thrilled to go live with 4BetNow in Kenya and look forward to playing a key role within its expansion plans. Xprizo prides itself on providing unmatched fintech services that connect people, particularly where traditional payment solutions are scarce. New 4BetNow customers will also be able to benefit from a unique cash-back offer as they sign up for the service.”
Xprizo’s integration with 4BetNow will empower Kenyan users with secure, reliable, and efficient solutions. Additionally, the project will bridge critical gaps in the payment ecosystem, notably facilitating seamless cross-border transactions and providing the operator with an invaluable tool for local operations.
A 4BetNow spokesperson commented:
“Being able to leverage Xprizo’s exceptional payment ecosystem will allow us to provide our Kenyan customers with a fast, secure and frictionless experience.”
