Setanta Bet, a locally licensed online betting operator in Georgia, has integrated GR8_TECH’s GREAT_SPORTSBOOK iFrame solution as part of a new partnership.
The Georgian operator forms part of the wider Setanta Sports ecosystem, giving it strong roots in one of the region’s most recognised sports media brands.
The deal marks another significant step in GR8_TECH’s ongoing expansion across regulated markets around the world.
As part of the agreement, Setanta Bet joins GR8_TECH’s Champions Club, an exclusive network of operators powered by the provider’s high-performance technology platform.
Membership of the Champions Club gives Setanta Bet access to tools designed to accelerate growth, boost player engagement, and improve operational efficiency.
Vardan Hakobyan, Head of Sales at GR8_TECH, expressed enthusiasm about bringing the Georgian operator into the fold as a new partner.
“We are delighted to welcome Setanta Bet as a partner of GR8_TECH and a proud addition to our Champions Club,” said Hakobyan. “The brand has successfully created a strong connection between sports content, player engagement, and entertainment.”
Tamar Badashvili, CEO at Setanta Bet, outlined why the partnership made strategic sense given the operator’s origins in sports media.
“Setanta Bet was launched on the foundation of the region’s largest and most successful sports media, representing the most vital part of Setanta as a major brand,” said Badashvili. “It is the ideal synergy between sports media and the betting business, a model already successfully proven by leading global brands.”
Badashvili added that GR8_TECH’s regional experience and platform capabilities made the provider the right fit for Setanta Bet’s specific requirements in the Georgian market.
“We launched our sportsbook in partnership with GR8_TECH because their regional experience, along with their platform’s features and functionality, perfectly matched our requirements,” said Badashvili.
The CEO also noted that the relationship is expected to deliver value in both directions, with Setanta Bet’s operational experience feeding back into platform development.
“We believe this collaboration will be mutually beneficial; not only will Setanta Bet succeed, but our vast operational experience in the industry will provide valuable feedback to help further develop the GR8_TECH platform,” Badashvili said.
The GREAT_SPORTSBOOK iFrame solution is built for rapid deployment and local-market adaptability, giving operators a scalable foundation for growth.
GR8_TECH’s wider portfolio includes the GREAT_TURNKEY and GREAT_CRYPTO TURNKEY solutions alongside GREAT_CASINO AGGREGATION, reflecting its broad reach across the iGaming industry.
The provider has recorded over 100 successful operator cases globally and earned the title of Platform Provider of the Year at the SBC Awards 2025.
