Ivan Montik, Founder of SOFTSWISS, and Formula One legend Rubens Barrichello, who serves as Non-Executive Officer for Latin America at SOFTSWISS, are set to participate in a special fireside chat at the SBC Leaders Summit in Lisbon on 24 September. Titled “Applying Formula One Principles to Leadership,” this session is expected to offer valuable insights into leadership and business strategy.
During the discussion, Ivan Montik will pose thought-provoking questions that connect the world of business with Formula One racing. Drawing from his illustrious F1 career, Rubens Barrichello will share his experiences on high-performance teamwork and resilience. Ivan Montik will then relate these principles to the iGaming industry, offering attendees a unique perspective on effective leadership strategies. The session will explore how key aspects of Formula One, such as speed, precision, and teamwork, can drive success in the corporate world.
Ivan Montik, Founder of SOFTSWISS, commented:
“The world’s progress shows that the strongest solutions, the most extraordinary businesses, and the most effective practices are born at the intersection of various spheres, especially in IT. This understanding led us to strategically decide to bring Rubens on board. Throughout our collaboration, I’ve found numerous similarities between Formula One and iGaming. I believe that drawing parallels between different fields is a highly beneficial practice we employ in our company.
Therefore, I am confident that our conversation will be invaluable to the leading industry figures gathering at the SBC Leaders Summit. I am greatly looking forward to our fireside chat!”
Rasmus Sojmark, CEO & Founder of SBC, added:
“The SBC Leaders Summit has quickly become one of the most exclusive gatherings in our industry, with C-level executives from all over the world coming together in a more personal setting to talk business. We’re talking about a high concentration of ultimate decision-makers – 500, to be precise.
What makes it even more special is the calibre of the conference content, delivered by some of the biggest names in the industry and beyond. Rubens is an absolute legend in Formula One, and pairing him with Ivan, known for his entrepreneurial wisdom, is sure to make for an unforgettable conversation about achieving high performance and a highlight for all attendees.”
In addition to the fireside chat, SOFTSWISS will be exhibiting at the SBC Summit in Lisbon at stand B160. The team is eager to discuss collaboration opportunities and showcase the company’s latest innovations. This year’s SBC Summit marks a major milestone as it relocates to Lisbon, bringing in more participants and exhibitors than ever before.
As part of its 15th-anniversary celebrations in the iGaming industry, SOFTSWISS is also hosting an exclusive evening of Hollywood-style luxury and glamour on 24 September.
