Sportradar has extended its existing agreement with prediction markets platform Polymarket, adding premium data, streaming, and integrity services across more than 20 sports leagues.
The expanded deal gives Polymarket’s US customer base broader access to some of the world’s most prominent sports competitions, including the Bundesliga, European basketball, and tennis Grand Slams.
These additions build on an existing relationship that already covered the ATP Tour, Major League Baseball, the National Hockey League, Major League Soccer, and the Ultimate Fighting Championship.
With the expanded contract now in place, Polymarket gains access to more than 300,000 sporting events annually through Sportradar’s data infrastructure.
Sportradar’s suite of products for Polymarket includes Premium Sports Data and Live Odds, designed to power pre-game and in-play markets while ensuring timely settlements and improved market efficiency.
Audiovisual content is also part of the deal, with live streaming available across a broad competition portfolio, including exclusive rights for the ATP Tour, the Bundesliga, and Euroleague Basketball.
Fan Engagement Solutions form another pillar of the agreement, delivering dynamic content such as scores, schedules, and data visualisations to drive deeper user interaction on the platform.
Sportradar’s integrity framework is also included, featuring Sportradar UFDS AI, which detects suspicious behaviour, alongside the Sportradar Integrity Exchange, which allows participants to share integrity threats through a secure network.
Carsten Koerl, Chief Executive Officer of Sportradar, said: “We are pleased to deepen our partnership with Polymarket extending our data and solutions across a significantly broader portfolio of sports. Prediction markets represent a compelling adjacent growth opportunity and Sportradar is cementing its role as the foundational infrastructure powering this ecosystem. We look forward to expanding on this foundation with Polymarket as the category continues to develop.”
Sportradar’s growing presence in the prediction markets space is underlined by the fact it also serves Polymarket’s biggest global competitor, Kalshi, positioning the data firm as a central infrastructure provider across the entire sector.
The dual relationship with both Polymarket and Kalshi places Sportradar in an uniquely influential position as prediction markets continue to attract mainstream attention from sports fans and traders alike.
As the prediction markets category matures and expands, Sportradar’s ability to supply data, streaming, integrity tools, and marketing services across competing platforms signals its ambitions to become the definitive backbone of this fast-growing industry.
